Cruise Tourism in a Pandemic Reality: The End of the Industry or Not?

Abstract

The following research work aims at analyzing coronavirus disease impact on cruise industry. The study provides a general overview of the sector before the crisis, as well as current Covid-19 pandemic situation and suggests possible post pandemic evolution of the industry.
The findings show that despite the biggest crisis in the sector, the business is too successful to go down and sink under the pressure of financial problems. Even bad publicity of cruises is going to be temporary. According to 2020 CLIA Report 82% of cruise travelers are likely to cruise again. The fact testifies to the high attractiveness of the cruises. Another ‘pro’ is a positive attitude tendency of society about cruising. [1].